Amazon affiliate is one of the most popular affiliate schemes in the world. It is officially called Amazon Associate Program by Amazon.
After joining Amazon affiliate program, you can create links on your Amazon Associate portal; put these links on your website, any website visitor who buys Amazon products through the created links or clicking the links will make you earn referral fees or commission from Amazon.
Amazon affiliate program is arguably the most successful affiliate schemes in the world. You do not need to pay any fees to join this scheme.
Amazon Inc is the largest online retailer in the world. Amazon Inc also has the largest collection of products on earth.
Commissions or referrals fees in Amazon affiliate program ranges from 0%-10% so you should endeavor to choose the niche with good commission payout rates. Below are the payout rates or commission rates for products on Amazon associate program. Please note that these rates are the commission rates as at the date of this article.
- Amazon Gift Cards & Wine – 0%
- Video Games & Video Consoles – 1%
- Televisions – 2%
- PC, PC Components, DVD – 2.5%
- Toys -3%
- Amazon Kindle & Fire Tablets – 4%
- Physical Books, Health & Personal Care, Sports, Kitchen, Automotive, Baby Products – 4.5%
- Digital Music, Grocery, Physical Music, Handmade, Digital Videos – 5%
- Outdoors, Tools – 5.5%
- Headphones, Beauty, Musical Instruments, Business, Industrial Supplies – 6%
- Amazon Echo, Amazon Fire TV – 7%
- Apparel, Jewelry, Luggage, Shoes, Handbags & Accessories, Watches – 7%
- Furniture, Home, Home Improvement, Lawn & Garden, Pets, Pantry – 8%
- Digital Video Games, Luxury Beauty, Amazon Coins – 10%
- All Other Categories – 4%
It is also good to note that when a shopper clicks the affiliate link on your website, the commission accruable to you will be the referral rates on all products bought on Amazon’s website by the shopper not only the product link he clicked on your website.
The Amazon affiliate link cookie lasts for only 24 hours, that is, you will get commission for Amazon’s products you are promoting on your website if the shopper buys the products through your links within 24 hours.
If the shopper puts the products they want to buy through your links on their shopping cart, then the cookie can last for 90 days. That means that you can earn commission if the shoppers come back to their shopping cart to buy the products within 90 days.
Can anyone apply for Amazon Affiliate?
Amazon affiliate program is opened to almost all countries in the world. So far your country is not in the list of US banned countries for trade due to international sanctions, then you can apply and participate in Amazon associate program.
Yes, anyone can apply for Amazon associate program. A lot of people have reaped the benefits of Amazon affiliate program by joining; some are earning monthly commissions ranging from $500-$2000. There are instances of people earning monthly commission of up to $10,000.
How to apply for Amazon Affiliate Program
The following steps show how to apply for the affiliate program:
Start a blog or website: Under Amazon’s term and conditions, you need a website preferably a blog to start promoting its products.
Go to https://affiliate-program.amazon.com/ to join the program. You will be asked to fill in some data about yourself; this may include your name, email address, website details, phone number and address etc.
After you finish filling all your details, you will be asked to fill in your tax information, for Nigerians, this is not really needed.
Then you click to join. Boom, you can now start to use product links allocated to you by Amazon on your website, when anyone buys Amazon’s products using these links, you will get commission.Get a Free 5-day Course on How to Make Money from Affiliate Marketing
What is a keyword you may ask? Keywords are simply words or phrases people search for on search engines. Keywords define what your website or blog is all about.
To earn well and benefit for Amazon affiliate program, your website or blog must target buy intent long tail keywords.
What are long tail keywords? Long tail keywords are longer keywords with two or more words (phrases), they usually have lesser search traffic but they have a very high conversion rate.
Buy intent keywords otherwise called commercial long tail keywords are long tail keywords that people search for when they are ready to make purchases. In most cases, people with their credit cards in hand are those who search for these types of keywords.
Some examples of buy intent long tail keywords include BUY, DISCOUNT, REVIEW, DEAL, AFFORDABLE, CHEAP, DOWNLOAD and SHIPPING etc.
To get the appropriate buy intent long tail keyword to use to write review articles on your website or blog, you must follow the below steps:
You must first choose the niche you want to play in. You should narrow down the niche. For example, if you are interested in promoting automobile related products on Amazon, you can decide to narrow down your niche to heavy duty grease remover or transmission cooler. Small sub-niches are easy to target than a very huge niche like cars or automobiles.
Target a buy intent long tail keyword with low average keyword competitiveness ratings. This means that you should target long tail keywords with buy, cheap, affordable and reviews etc added to them. These long tail keywords should have average keyword competitive (KC) ratings of less than 30. This will make it easy for you to rank your articles on the first page of Google. Targeting keywords with KC of about 30 may be too difficult, time wasting and expensive for you to target. You can use www.longtailpro.com to search for keywords with low KC.
You should also check the Domain Authority (DA) and Page Authority (PA) of all websites currently ranking using the buy intent long tail keyword you have chosen. If most of the websites have DA and PA less than 30, then you are good to go, you can target this keyword and rank.
The long tail keyword you have chosen must have a monthly search volume of above 500, above 800 is better though.
Prices of Amazon products in your niche must be above $40; this will make your commission substantial. However, if the monthly search volume of the buy intent long tail keyword chosen is high, price of Amazon products may not be that important.
It is very important to choose the right domain name. Domain name with .com extension is better in my opinion as it is very easy to remember.
Keyword rich domain names are not that important for search engine optimization. You are advised to choose domain names of not more than three words, one or two words are better.
No hyphens between the names combination you use. For example, do not use this domain name www.ogbeija-gthod.com
Domains with words that can be easily remembered are better.
Go to A2 Hosting to search for your chosen domain names. Choose the domain name, pay for registration and also pay for hosting.
Now, you are ready to go.
Once, you get the control panel details, install wordpress and starch designing your website, upload your articles, put Amazon affiliate product links and start promoting Amazon’s products.
Buying aged domain names is also a good way to make your website and keyword rank on Google at a faster rate. However, you should be very careful not to buy heavily spammed domain name, this will negatively impact your SEO and rankings.
To buy spam free aged domain name, please contact us.
Your home page should have a pillar article. The article should review 5 or more Amazon products in your niche. This article must target your chosen buy intent long tail keyword. Examples of this type of articles are best baby shoes in 2018, 5 best sofas, and 10 gear nob reviews etc.
The home page article or post should have at least 2,000 words; writing up to 5,000 words is not bad. Articles with lots of words and good structure rank better than thin articles, the articles can also rank for more keywords aside the targeted keywords.
Your home page should have more than 4 images, please note that the images should be copyright free. You should also optimize the images as heavy images can slow down your site and lead to SEO problems.
Clickable comparison tables should be after the first paragraph of the home page article. This will make people who cannot read the long article to know the features of the products you are reviewing. There are several plugins on WordPress that can be used to design comparison tables. Product images with Amazon product links should be embedded on the images so people who click them will be redirected to Amazon’s website.
In the categories section of your Amazon product review website or blog, you should have individual Amazon product review articles, general niche information articles and other articles related to the website. The length of the articles can range between 800-1500 words. Google compensates websites with articles with lengths above 500 words. However, it should be noted that long articles full of garbage and bad structure will be punished by search engines.
You can use Amazon images for product review articles, the images should have the product link and it must be clickable.
Your content or articles should have good images; the articles must be unique and free of plagiarism. Never copy other people’s articles and pass them off as yours on your website. You will be harming your website by doing this as no SEO juice will be passed to this article. The articles will never rank on any search engine.
Videos and infographics are also very good for your Amazon products’ review websites or blog.
Content is king, content is money.
If you cannot write unique articles yourself, you can outsource to freelance writers, however you should be careful outsourcing to cheap writers that will write poor articles for you. We can write well researched product review articles for youR
Search Engine Optimisation
Search Engine Optimisation (SEO) is a technique or strategy used to increase a website’s visibility in search engine’s result.
On Page SEO
On page optimization is the type of SEO strategy used on your website so that the website and keywords you choose will rank well on search engines like Google. Examples of on page optimization include:
Your website pages or the pages you want to target on your website must be indexable
Title tags should have your targeted keywords with good grammatical structure, no spelling errors
Your H1 tag should contain your targeted keyword
You should use a lot Latent Semantic Index (LSI) keywords in your article. LSI keywords are similar keywords to your targeted keywords
The keyword density in your articles should not be more than 1.5%, do not do keyword stuffing
Your website should load within 2 seconds; the speed of your website is one of Google’s ranking factors
Endeavour to practise internal linking i.e link your articles to other articles on your website
Make outbound links to authority websites or websites and pages with high domain and page authority
Images should have Alt tags, also do not use images with intellectual property rights
Avoid writing duplicate contents or articles
Your URL permalink may have your targeted keyword
All your articles should have social sharing buttons (Facebook, Twitter, Instagram etc)
Your website should pass mobile friendly test
Your website should rock SSL/HTTPS
Do not over optimize with keyword rich anchor text
Posting articles frequently on your website, this makes your website fresh
You may used the silo structure for your website
Do not flood your website with advertisement and links, this can negatively impact your website’s ranking
Your articles or posts should be more than 500 words. Google rewards good content with good word count
Off Page SEO
Off page optimisation revolves round getting backlinks to your website. Checklist for off page optimization includes:
Social media marketing
With SEO techniques you can make your articles rank in the first page of top search engine’s like Google. It is a known fact that is your articles or blog posts do not show as one of the top three results on the first page of Google or other top search engines, you may not record any sales. Your efforts in building the website and writing the articles may be futile.
How to receive payments from Amazon
To get commission from Amazon, you need a payment processor preferably a US or UK bank account. For those participating in Amazon affiliate program, you can open a bank account with Payoneer. Payoneer will give you a US or UK bank account where Amazon can pay your commission.
Payoneer will give you a debit card which you can use to withdraw your money from any Automated Teller Machine (ATM) in Nigeria.
You should note that anybody can open a Payoneer bank account in Nigeria. Payoneer will ask you to send a copy of your proof of address through the internet.
Success stories of Amazon Affiliate Program
There are several examples of people making a living from participating in Amazon affiliate program. It is not too difficult to start earning between $500 – $1,000 monthly after few months of starting an Amazon products review website so far you do all what is required of you.
The owner of Problogger has earned over $500,000 since starting promoting Amazon products through his blogs.
David McSweeney rose from earning $0 promoting Amazon products through his website to $3,934 per month within six months.
There are several instances of people flipping their websites after earning Amazon commissions for few months. If your blog earns $500 per month through Amazon Affiliate Program, you can sell your website at 10-15 times of your monthly earnings, ion this case, $5,000-$7,500.
You can contact us if you want us to build an Amazon affiliate website for you or you want to buy a ready made Amazon affiliate website.
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